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Beading Retailer Newsletter
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Trade Sales and Service
February 5, 2010
 
Many people have been experiencing unpleasant weather conditions over the past month. I know that we sure have; I do not enjoy waking up to a thermometer that reads 7 degrees. But on days that it is hard to get outside, I know that I enjoy staying cozy in my house and taking time to read or dive-in to my favorite hobbies. There is no better way to pass the time! Here is what we offer this month so you can help your customers pass their time in a fun way:
  • See our new release video

  • A new BeadStyle special issue

  • A featured magazine

  • Receive a limited time special offer on books

  • Learn how you can experience economic relief

  •  New Book Releases!

    Your Seed Bead Style
    62847 ~ $17.95
    Click here to order the book.
     New BeadStyle Special Issue

    Pearls
    Pearls includes dozens of breathtaking necklace, bracelet, and earring projects in styles from casual to office to evening. Explore an exciting range of pearl types and learn how to combine them with other materials, including glass, gemstones, crystals, and other beautiful beads.

    Available May 2010
    Current cover price:
    U.S. price $7.95
    Canadian price $8.95


    Click here to order!
     Featured Magazine

    Belle Armoire Jewelry
    Belle Armoire Jewelry is designed especially for artists who like to craft jewelry. Each issue features inspiring pieces and an abundance of projects with how-to instructions. Different mediums such as beads, wire, polymer clay, fabrics, and more are used in each unique and creative design. Projects range from chain link bracelets to beaded eyeglass holders and polymer clay necklaces to a variety of earrings. New techniques will give readers the tools to create the most beautiful jewelry ever!

    Issues per year: 4
    Current cover price:
    U.S. price $14.99
    Canadian price $15.99


    Click here to start a standing order.
     Catalog Special Offer

    Have you received your beading catalog yet?
    If you have you probably noticed a letter inside featuring a special offer. We want to remind you that you only have until 2/26/10 to receive an additional 10% off your order of 12 or more in-stock and pre-order books!

    So call us now and take advantage of this great, limited time offer!
     
    Keep your eyes open for information to come on a special retailer event we are holding at the 2010 Bead&Button show!
     Rewards Program Information
    One of the benefits of being on the rewards program is receiving free classroom projects for the books in your category. We want to remind you how you can best use these projects:
    These projects are supposed to be used for in-store classes only. You may make copies of the project instructions to use in your class, but please make sure that they are returned to you before they leave your store. These projects are copyright protected and we have been lucky enough to receive permission from the author for promotional use. These projects are meant to help you promote the book so your customers will purchase it from your store. Each project comes with a materials list so you can purchase supplies ahead of time. We really want you to be successful in selling books and to have great class ideas to keep people coming into your store.
    These projects are now available upon request. If you would like to use the projects, go to the Rewards Program web site and look up the books in your category.
     BUSINESS NEWS You Can Use
    Tough but not impossible
    With all available capital apparently going to big business and government, what can the average, financially-strapped hobby-shop owner do? Fortunately, there are a few bright spots among the clouds.


    Click here to read the article.
    Brought to you by:
     Our jewelry magazines
     Meet the Staff!
    Your representative appreciates your business and looks forward to hearing from you. Please feel free to e-mail her directly. You'll be surprised at how fast she will respond!

    Terri Meunier
    tmeunier@kalmbach.com
    Ext. 513

    Sandy Beres
    sberes@kalmbach.com
    Ext. 665

    Lucy Poellinger
    lpoellinger@kalmbach.com
    Ext. 595

    Kim Wilkins
    kwilkins@kalmbach.com
    Ext. 399
    Ph: 800-558-1544 Fax: 262-798-6592

    -We enjoy hearing from you, so if you have a suggestion or comment please e-mail us and let us know. tss@kalmbach.com
    -To learn more about Kalmbach Publishing Co. please visit our Web site at
    www.retailers.kalmbach.com